how to make yourself more attractive

"A team of scientists at Oxford has shown that a simple word label can profoundly alter what we think our noses are telling us. When an experimental subject is given odorless air to smell but told he is smelling cheddar cheese, his olfactory areas light up in hungry anticipation. But when the same air arrives with a "body-odor" label, the subject unwittingly shuts down the smell areas of his brain. Although the sensation hasn't changed - it's still just purified air - the mind haas completely revised its olfactory response. We unknowningly deceive ourselves." ~ Jonah Lehrer
Guelph, January 2010